98s - Wait A Minute
Director: Neron Power
Producer: Jemel Richards
Production Company: Rich Power Films
For this highly anticipated track by the 98s, evident by the million views it amassed, Groundworks wanted a statement piece to really increase their profile. With that in mind, our in-house director (Neron) thought of this grand concept inspired by the legendary gangster TV show 'The Sopranos' and movie 'The Godfather'. The aim was to carry this through the styling, set dressing, cinematography and the colour grade.
SERVICE: BESPOKE MUSIC VIDEO
Whilst we provide cost-plus music video packages, we are also able to provide a more traditional full production service where we work to an approved budget. For this particular shoot, our in-house producer (Jemel) was out of the country and had to pull this together remotely - putting international calls in to location agencies in order to source this grand location; as well as pulling together a versatile crew and providing all the necessary paperwork and communicating effectively with the crew.
... Edit Hours
... Day Turnaround